Kumhlaba onokhuphiswano lwentengiso yanamhlanje, ukubamba ingqalelo yabathengi kubalulekile. Ngelixa imiqondiso yemveli inendawo yayo, iibhokisi ezinokukhanya zibonelela ngendlela eguqukayo kunye ne-Eyokotha yokujonga iimveliso, ukukhuthaza, kunye nesazisi.
Yintoni ibhokisi yokukhanya?
Ibhokisi yokukhanya sisimo esincinci sokubonisa sikhanyiselwe ngasemva. Imizobo ibekwe ngaphambili, eyenza inkcazo-ntetho eqhubekayo nephezulu. Iibhokisi zokukhanya ziza ngobukhulu obahlukeneyo, izitayile, kunye nokucwangciswa, zibenza zilungelelane nayo nayiphi na imeko yentengiso.
Kutheni usebenzisa iibhokisi zokukhanya kwivenkile yakho?
Nazi izizathu ezimbalwa zokuba kutheni iibhokisi ezincinci zinokuba ngumdlalo wevenkile yakho:
Ukwanda kokubonakala: Uyilo lwangasemva lwenza ukuba umyalezo wakho ubonakale ngaphandle, ukutsala abathengi kwivenkile. Nokuba kwiindawo ezikhanyayo eziqaqambileyo, iibhokisi zokukhanya zenza inqaku eligxile ekutsaleni iliso.
Umfanekiso ophuculweyo we-qoke: Imizobo esemgangathweni ephakathi kunye neprojekthi yokukhanyisa iprojekthi yobungcali kunye nomfanekiso wale mihla. Iibhokisi zokukhanya zikuvumela ukuba ubonise uphawu lwakho kunye nemiyalezo ye-brand ngendlela enomtsalane kwaye inefuthe.
Ukusebenza kwezinto eziguquguqukayo: Iibhokisi zokukhanya zinokusetyenziselwa iinjongo ezahlukeneyo, kubandakanya ukugxininisa ukukhutshwa, ukubonisa iimveliso ezintsha, kunye nokubonisa imiyalezo ye-rand. Banokusetyenziselwa ukwenza imiqondiso yesalathiso okanye babalaselisa amasebe athile kwivenkile yakho.
Uhlaziyo olulula: Imizobo ngaphakathi kwebhokisi yokukhanya inokutshintshwa ngokulula, ikuvumela ukuba ugcine imiyalezo intsha kwaye ilungelelanise ukunyuswa kwexesha elithile. Oku kwenza ukuba iibhokisi ezikhanyayo isisombululo esinexabiso ngakumbi kunemveliso yesiko, njengoko ungadingi kwizinto zokuphinda zenziwe kwiphulo ngalinye.
Ukusebenza kwamandla: Iibhokisi ezikhanyayo zale mihla zihlala zisebenzisa ukukhanya okufikelweni, ukugcina iindleko zamandla zisezantsi. I-LED ikwaziwa ngokokuhlala kwabo ixesha elide ixesha elide, ukunciphisa iindleko zesondlo.
Ukukhetha ibhokisi yokukhanya
Ngokhetho oluninzi olukhoyo, olukhetha ibhokisi egqibeleleyo yevenkile yakho ifuna ukuqwalaselwa ngononophelo. Nazi ezinye izinto ezibalulekileyo ekufuneka ucinge ngazo:
Ubungakanani kunye nendawo: Qwalasela indawo ekhoyo kwaye apho ufuna ukuba ibhokisi yokukhanya ibekwe. Iibhokisi zokukhanya zinokuxhonywa ezindongeni, zimiswe kwiziko, okanye ukukhululeka. Khetha ubungakanani obuya kuba nefuthe ngaphandle kokulimaza indawo.
Isakhelo esingatshatanga okanye siphindwe kabini: Ngaba ufuna umyalezo ukuba ubonakale kwelinye okanye omabini amacala? Iibhokisi zokukhanya ezinamacala amabini zilungele iindawo apho abathengi baya kusondela kwiindlela ezininzi, ezinje nge-aisle uphela okanye imiboniso ekhululekileyo.
Izinto ezigcweleyo: Ilaphu, i-vinyl, ifilimu engasemva zizinto ezithandwayo, nganye ineengenelo zayo. Ilaphu linikezela ngenkathalo ethambileyo kwaye inokuthi ilula kakhulu kwizinto ezixhonyiweyo. I-Vinyl inketho eyomeleleyo ngakumbi kwaye iza ngeentlobo ngeentlobo zokugqitha. Ifilimu engasemva inika eyona mibala isebenzayo kwaye ilungele imifanekiso yesisombululo esiphezulu.
Uhlobo lokukhanyisa: I-LEDS yezona zikhetho zisebenza ngokufanelekileyo, ngelixa izibane ze-fluorescent zibonelela ngemveliso eqaqambileyo. Ii-LEDs zikhethwa ngokubanzi ngenxa yesizukulo sawo esisezantsi sobushushu kunye nexesha elide lobomi.
Khanyisa ukuthengisa kwakho
Iibhokisi eziKhanyayo sisixhobo esinamandla kuyo nayiphi na into ethengisayo ejonge ukubamba ingqalelo, ukonyusa ukuthengisa, kunye nokudala umbono ohlala kwi-APRES. Ngokufaka iibhokisi zokukhanya kwisicwangciso-qhinga sakho sokuThengisa saseMboniselo, unokuphakamisa umfanekiso wakho we-Brand kwaye ugcine umyalezo wakho ugqabhuka ngokuqaqambileyo.
Ngaphaya kweziseko: Izicelo zeBhokisi yokuKhanya
Ngelixa iibhokisi zokukhanya zigqwesa ekubonakaliseni nasezimveliso, izicelo zazo zaphela ngaphaya kweziqhelekileyo. Nazi ezinye iindlela zokuyila zokuphucula iibhokisi zokukhanya kwivenkile yakho:
IMiboniso eSebenzayo: dibanisa iibhokisi zokukhanya ezine-cichscreens okanye oosoyenzisi bentshukumo ukwenza amava asebenzayo kubathengi. Khawufane ucinge ngebhokisi ekhanyayo ebonisa umgca wokunxiba, apho ukuchukumisa iingubo zibonisa ulwazi olongezelelekileyo okanye iingcebiso zokuzingca ngokubonisa. Oku akunakunyusa kuphela ukubandakanyeka kodwa kubonelela ngamathuba axabisekileyo aphambili.
I-Ambiance Assotors: Iibhokisi zokukhanya zinokusetyenziselwa ukuseta imvakalelo okanye yenza imeko ethile kwivenkile yakho. Umzekelo, indawo yokubhaka inokusebenzisa ibhokisi ekhanyayo ngokukhanya okufudumeleyo kunye nemifanekiso yesonka esitsha sokwenza amayeza amakhaya, ekwandiseni amava abathengi.
Ukukhuthaza ibali kunye nenkuthazo: Iibhokisi zokukhanya zinokusetyenziselwa ukubalisa ibali malunga nohlobo lwakho okanye iimveliso. Uthotho lweebhokisi zokukhanya zibonisa uhambo lwendalo yakho, ukusuka kwizixhobo ezifudumeleyo ukuya kwimpahla egqityiweyo, inokukhuthaza unxibelelwano olunzulu nabathengi. Unokusebenzisa iibhokisi zokukhanya ukubonisa umxholo okhuthazayo, njengokuthandana nabathengi okanye imifanekiso enqwenelekayo enxulumene neemveliso zakho.
Ukudityaniswa kweendaba zentlalo: kubandakanya izinto zosasazo zentlalo kwibhokisi yakho yokukhanya ekhanyayo. Khuthaza abathengi ukuba babelane ngeefoto kunye ne-hashtag yakho ngaphambili yebhokisi yokukhanya yethuba lokufumana ithuba lokufakwa. Oku kunokuvelisa i-buzz kunye nokukhuthaza izinto eziphilayo kumaqonga eendaba zentlalo.
Ngokucinga ngaphandle kwebhokisi (i-pun ecetyiweyo!), Unokususa iibhokisi zokukhanya ukwenza amava abathengi abahlukileyo kwaye abandakanyekayo abasebenza ngaphandle kolu khuphiswano. Iibhokisi zokukhanya sisixhobo esiguquguqukayo esinokusetyenziswa ukufezekisa iinjongo ezahlukeneyo.
IXESHA LOKUQALA: UJUL-19-2024
